DARK HORSE DELUXE TO PRODUCE MERCHANDISE BASED ON THE HIT NICKELODEON TELEVISION SERIES, AVATAR: THE LAST AIRBENDER AND THE LEGEND OF KORRA!
NEW YORK-Feb. 19, 2014–Dark Horse Comics and Nickelodeon are expanding their incredibly successful publishing partnership to include a wide range of Avatar: The Last Airbender and The Legend of Korra collectable items. These brand-new products ranging from figures to plush will debut at International Toy Fair in New York February 2014, and will be released in May.
This new program extends the success of the certified best-selling Dark Horse art books and graphic novels, based on the work of series creators and executive producers Bryan Konietzko and Michael Dante DiMartino, into the realm of collectable products.
A full list of products in development include: limited-edition statues, figurines, and busts, as well as, featured plush, drinking glasses,cups, coffee mugs, coaster sets, magnets, playing cards, badges, pins, lunch boxes, sculptural pins, among other items.
“Avatar: The Last Airbender and The Legend of Korra are some of the finest animated television shows ever created,” said David Scroggy, Dark Horse Vice President, Product Development. “We feel a strong responsibility to bring forward the creators’ vision as accurately as possible in the style they have established, and we are excited to bring these products to fans.
About Avatar: The Last Airbender
Launched in February 2005, Avatar is an animated comic adventure set in a fantastical Asian world. This epic story follows the journey of twelve-year-old Aang, a reluctant hero who must lead the fight against the evil Fire Nation to restore balance in his war-torn world. The world is divided into four nations: Water, Earth, Air and Fire. Within each nation is an order of masters who possess the ability to manipulate their native element. They call themselves Waterbenders, Earthbenders, Airbenders, and Firebenders. The most powerful bender in the world is the Avatar, the spirit of the planet incarnate.
About The Legend of Korra
Launched in April 2012, The Legend of Korra is an animated adventure series, from the creators of the highly-acclaimed Avatar: The Last Airbender, that follows a 17-year-old headstrong and rebellious girl named Korra who continually challenges and bucks tradition on her quest to become a fully realized Avatar in a world where benders are under attack.
I also have to admit I still get a kick out of Dark Horse’s complete willingness to embrace A:TLA as set in “a fantastical Asian world.” Take that, Paramount Pictures!